Open a business in Wellington

Morning + work-from-cafe crowd. Repeat business is everything.

Higher margins than café but longer payback. Evening crowd matters most.

High volume, thin margins, dependent on delivery + walk-in mix.

Morning rush + impulse buy. Walk-by visibility crucial.

12-25 age core. Cluster near schools + malls. Brand dominates.

Evening / late-night only. Vibe + neighbouring nightlife > everything.

Density of nearby residents + commuter foot traffic = revenue.

Family-driven, parking essential, weekly visit cadence.

Cluster with other fashion retail. Foot traffic + browse-able layout.

Pure retail bookshops struggle; café-bookstore + events model can work.

Repeat customers within 2km. Adjacent vet = referral gold.

Renters + students + small apartments. Customers WAIT — nearby cafés help.

Office worker + upper-middle resident. Drop-off convenience > price.

Trust-driven. Repeat customers from 2km. Quality + ambience > price.

Mostly female 20-45 clientele. Cluster with hair / beauty for traffic.

Members drive within 15-min radius. Equipment + ample parking essential.

Smaller footprint than gym. Weekday morning + evening peaks.

Niche but loyal. Industrial space + high ceilings required.

Big capex, mall co-tenant model usually preferred.

Evening / night business. Group bookings + private rooms.

Trendy + 18-35 demographic. Group bookings drive 80% of revenue.

Near schools, with family households nearby. Trust + word-of-mouth.

Heavy regulation. Family neighbourhoods + safe building required.

Near clinics, hospitals, or as the only one in a residential 1km area.

Appointment-driven. Visibility + parking + trust signals.

Pet-owning households within 3km. Synergy with pet shops.

Tourist + business demand. Near attractions or transit hubs.

WeWork-killed niche. Now mostly community / specialist plays survive.